Front-page/Back-page

The BMJ [12 October 2019] [please note: I try to record some of the weekly full-page adverts in medical journals because formal archives generally do not contain such promotional material]

Front-page/Back-page

The BMJ [5 October 2019] [please note: I try to record some of the weekly full-page adverts in medical journals because formal archives generally do not contain such promotional material]

Front-page/Back-page

The BMJ [28 September 2019]. [please note: I try to record some of the weekly full-page adverts in medical journals because formal archives generally do not contain such promotional material]

Front cover – Back cover

This is the front and back cover of the current BMJ (1 June 2019) Generally speaking – industry adverts such as this are not recorded in Journal archives.

“Doctors gamble on a cure”

In recent posts I have shared some of what I have come across in the British Newspaper Archive in relation to a search on the word “serotonin”. I have found … Continue reading “Doctors gamble on a cure”

“Is this the answer to your problems?”

So asked the headline! From the Irish Independent of the 1st of December 1994. A book by Peter Kramer is mentioned:

BBC2: 7.30pm, Tuesday 18th July 1995

Many, if not all British newspapers have now been digitised for the British Newspaper Archive. Until relatively recently this had covered a period only up to the 1950s. However digitalisation … Continue reading BBC2: 7.30pm, Tuesday 18th July 1995

“. . . the race is on to get it to market”

The story of ‘alcosynth’ was given yesterday in a number of the National papers. The subtitle in the Guardian stated that “. . . the race is on to get … Continue reading “. . . the race is on to get it to market”

Data Privacy For Healthcare Professionals (provided by SUNOVION)

In my previous post I outlined the material sent to me as an NHS doctor by the pharmaceutical company SUNOVION. This material was to market a new product. I was … Continue reading Data Privacy For Healthcare Professionals (provided by SUNOVION)

“RCPsych Congress . . . it’s all you need!”

I have been receiving weekly invites to this International Congress [to my NHS e-mail address]. The latest invitation makes the statement that “it’s all you need!” The previous invitation was titled … Continue reading “RCPsych Congress . . . it’s all you need!”

Latuda promotion “high standards had not been maintained”

The following is a PMCPA (Prescription Medicines Code of Practice Authority) Case Ruling on Latuda promotion from July 2016. Sunovion were found to have breached Clauses 8.2 and 9.1 Page … Continue reading Latuda promotion “high standards had not been maintained”

Marketing of Latuda in NHS Scotland

In an NHS e-mail with a wide distribution list, I was invited to this marketing event. Though it is titled “Current updates in treatment for schizophrenia” the following programme demonstrates … Continue reading Marketing of Latuda in NHS Scotland